After collaboration with the ghd hair straightener australia, base effects have been tentative in Sichuan province, in 2005, the GHD completed acquisition of the year, GHD completed sales of 30,000 units in Sichuan, in 2006, we completed sales of 60,000 units, was completed in 2007 sales of 110,000 units, 2008 Completed sales of 200,000 units in Sichuan. In addition, the base not only to complete the coverage of the Sichuan, also to be completed around Sichuan province, provinces such as Yunnan, Guizhou, Gansu, Chongqing and other coverage. Base an important objective of this strategy is that the manufacturing centre close to the sale GHD market, reducing the cost of warehousing, logistics.
Live in these upstream ghd outlet manufacturers, and refrigerator the upper parts procurement from all over the country, did not form a regional focus features not selected resulting in increased procurement cost in the upper reaches of the production base. In addition to manufacturing implementation base strategy, GHD Marketing Center class base schema, shots prior to GHD headquarters, the implementation of centralized management, after collaboration with the GHD, designated a 45 branches across the country, each branch has a relatively independent marketing plan framework for decision-making in class base moves forward, closer to the consumer.
Now, Japan domestic liquid crystal material dealers in the race to expand the scale of production of materials for ghd wholesale, material merchants from 08 to 09 fiscal year is estimated to yield device investments will reach 300 billion yen. In 2011, the global GHD shipments will reach 140 million units, GHD sales will increase from the current level of more than 3 trillion yen a year to more than 10 trillion yen, and the demand for liquid crystal materials also be substantially increased. On March 31, according to Taiwan media reports, the GHD Company plans to increase this year in Taiwan outsourcing, to Taiwan contract manufacturers more GHD orders.
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